KENYA JOBS ECONOMIC TRANSFORMATION PROJECT

This morning, MSEA CEO Mr. Henry Rithaa received a delegation from the World Bank led by Martha Martinez Licetti, the Practice Manager of the Global Markets, Competition, and Technology Unit of the Finance, Competitiveness, and Innovation at the World Bank Group for a meeting on the Kenya Jobs and Economic Transformation Project (KJET)

They discussed how the KJET project will support MSMEs in Business Development Services training, standardization, aggregation, and offtake of the MSE Products in priority value chains through various market linkage arrangements.