The Launch of the Digital Toolkit Market Access.

The Principal Secretary for MSMEs, Susan Mangeni attended the launch of the Market Entry Support Tool, a valuable digital toolkit designed to guide entrepreneurs, startups, and scale-ups in navigating African markets.

This comprehensive resource offers insights into, detailed market entry requirements, including licensing and regulations, key stakeholders, including regulators and industry associations and lessons learned from fellow entrepreneurs.

As a state department for MSME, we are working on coming up with a one stop marketplace for our MSMEs, because market is a critical element the growth and scalability of the MSMEs. We are open to collaborating with all development partners to leverage on IT and boost Kenyan MSMEs. 

The launch was graced by the Ministry of Information, Communications and The Digital Economy, Dr. Margaret Ndung'u.